Our goal at 12 Benefits™ is to help hairstylists improve their craft of hairdressing. 12 Benefits all-in-one products define perfection. Our company founders combine nearly 60 years of professional salon heritage reaching the pinnacle of beauty manufacturing, research and development artisanship, and effective marketing collaboration.
12 Benefits offers discerning stylists and consumers interesting formulations: a treatment that blocks exposure from the elements, oil that disperses moisture to accelerate blowouts, and a cream emulsion of pharmaceutical quality — all delicately scented to please. Perfect for all textures and hair conditions, 12 Benefits is best suited to individuals with extreme quality standards whose personal style is measured with excellence – 12 Benefits is the ultimate personal luxury. And, we love what we do!
12 Benefits™ and Mad About Color™ brands are distributed by Paulmaier Enterprises, Inc., Lutz, FL